CRM & Sales Force Strategy
6 Reasons To Adopt a CRM Adopting Process What is CRM? What is Sales Force? What is ERP? CRM for Industries Enabling Tools for CRM Key Functional Areas of CRM CRM and Sales Force Goal Selecting the Best Solution Guarantee CRM Success
Customer Relationship Management is the strategy that defines how you and your organization will manage the life cycle of a customer relationship.
Enterprise Resource Planning (ERP), is a business management system that integrates all facets of an organization including Accounting and Finance, Accounts Receivable, Accounts Payable, Purchasing, Order Processing and Management, Inventory Control, Manufacturing, Sales and Marketing, Customer Service, Payroll and Human Resources.
Most companies already manage the operational and transactional sectors of their business through a business system. Although these business systems do a great job of automating the operational and transactional sectors of an organization, the business system does not provide the functionality needed to manage what happens outside the four walls of the organization. Basically, business systems do not provide the Sales Force Automation functions associated with a CRM strategy.
• Customer Service
-Order Entry, Price/Availability Look-ups, Quotes, Order inquiry
• Warehouse Management
- Shipping, Receiving, Inventory Control
• Purchasing & Procurement
• Accounting/AR/AP
Tour de Force CRM/Sales Force Automation can be integrated with your ERP system by the BSI Connector, so that sales results are pushed to the user daily, providing the carrot for your sales people to utilize it. Existing contacts within your ERP can be synchronized.